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Like many other Entrepreneurs, Dato’ Yusof bin Jusoh has his own history before deciding to join the Business World. Coming from a businessman family, he only became an entrepreneur in his 40s. He had his business exposure at the early age of seven spending most of his younger days learning business from his father.
He had his early education in Penang and obtained his Senior Cambridge/ Malaysian Certificate of Education with Grade 1/1. He did not go to Form 6 but enrolled himself to the Teachers Training College in Johor, as his mother wanted him very much to be a teacher. (Of course, his father wanted him to be a Businessman).He later enrolled himself into the University of Malaya out of curiosity, and without the knowledge of his parents. His secret came out when his face appeared in the newspaper as the best student in his faculty, obtaining a First Class Honours Degree in History and International Relations. (While in the university, he was already doing business selling notes and fancy tee shirts to the university students).
After graduation, he joined the National Institute of Public Administration (INTAN), a prerequisite to join the Administrative and Diplomatic service with the Government of Malaysia. Once again he proved to be the best student and was awarded the coveted Prime Ministers Award by INTAN in the Diploma of Public Administration. He later went to study at Harvard University in the field of management and obtained his MPA. He also participated in the Strategic Leadership and the Negotiation Programmes (the 2 subjects he likes most) at the Oxford University in the United Kingdom.
Dato Yusof served the Government of Malaysia for 15 years. He enjoyed it very much as he gained a lot of experience, building his network before taking his optional retirement at the age of 40 to be a businessman. He had served the Public Service Department, the Ministry of Education, the Ministry of International Trade and the Ministry of Finance. He was chosen by the Government of Malaysia to be the Deputy Permanent Delegate of Malaysia to the United Nations (Unesco) in Paris for 6 years.
Dato Yusof did not take over his Father’s business but made him proud by making him as his advisor/mentor/financier. During his early days as an entrepreneur, he was involved in property development, transmission lines and distribution, and also in the manufacturing sector. His earlier success includes the completion of the East Grid Transmission Lines in Sabah, connecting Sandakan and Lahad Datu. The transmission lines project of about RM400 Million was completed in good time. He was able to do it despite being a non Engineer. Dato’s Yusof is known among his bankers friends as “a man who makes things happen!” He was also appointed as the Chairman of Malaysia Pacific Land Berhad but opted out to be a full time Entrepreneur as he found out that the latter was more interesting and challenging.
With his Business background, the network he had cultivated at the national and international level, together with the working experience he has had, Dato Yusof is able to lead the Proven Group of Companies (PGC) to a greater height. He is the man who believes in growth and expansion. The PGC is already across the border having its presence in Saudi Arabia and Indonesia. PGC is one of the few Malaysian property Developers investing in Jakarta at this moment. He completed the Ciledug Central Business district in 1¼ year ahead (actual contract is 3 years).
According to him, the real progress ahead will require Fresh, Creative and Innovative ideas. As a Developer/Contractor he believes that PGC should have its own Building System.
His hobbies are plenty, ranging from reading, travelling, golfing, driving fast cars, sports (when he was young) and music. He was appointed as the Professor Adjunct by the School of Engineering and Innovation, UNIMAP due to his experience in the business world. He uses his guitar to teach the students on Entrepreneurs and Innovation Programme conducted by Unimap.
Dato’ Yusof speaks 6 languages and uses this knowledge as a tool to build his networking.
He has over 30 years experience in Industrialized Building System (IBS) and is known to many as “THE IBS MAN OF MALAYSIA”.
He was involved in the setting up of the PKNS Praton Haus Bhd, (now known as PKNS Engineering & Construction Bhd) who owned an industrialized Building System factory for the construction of PKNS houses. He has served PKNS Engineering Construction Bhd (PECB) for 29 years from 1981 to 2009 and as Chief Executive Officer for 15 years until his retirement from the company. With his vast knowledge and experience , upon retirement he was offered to become a “SPECIAL OFFICER” directly responsible to GENERAL MANAGER of PKNS. Later, in July 2010 he joined Proven Holdings Group as a Corporate Director and also as a Director in PT Titanium Property (a subsidiary of Proven Holdings Group in Jakarta).
Throughout his career (in Construction & Development ) since 1977 until to date, he is well claimed as one of the leading and knowledgeable person in IBS in the country and has been lecturing and presenting papers at Local & International IBS SEMINARS, especially organized by MALAYSIA IBS INTERNATIONAL EXHIBITITION (MIIE).
He is also a committee member of IBS-CIDB, Pakar IBS/MC-CIDB and Induk MIIE 09/11 (Malaysian IBS International Exhibition). He has been a guest lecturer and speaker for CIBD, PKK, JKR, UITM, Unimap and CREAM.
He obtained his Bachelor in City Planning from University of Southwestern Louisiana, and a Master of City Planning from Georgia Institute of Technology, Atlanta Georgia, U.S.A. Upon graduation, he joined Metropolitan Atlanta Rapid Transit Authority as Transportation Planner until 1991.
He joined Accurate Information System Consultant Sdn. Bhd after returning from United States. As a shareholder and Director, he was responsible on the business development of the company promoting Geographic Information System. In 1994, he joined Proven Construction & Development Sdn. Bhd. formerly known as Lifeplus (M) Sdn Bhd, a Bumiputra owned Class A construction company. He was involved in the property development, construction and project management.
He has managed several large scale projects namely, the Construction of Government Office Complex in Putrajaya (RM 120 million), The Sabah East Coast Transmission project (RM 400 million) and the Taman Desa Mas Housing Project (RM 200 million). In 2006, the company has expanded into Indonesia, where he was responsible on the completion of CBD Trade Mall in Jakarta (US 30 million) under the EXIM Bank financing program. Presently, he is involved in the development of Titanium Square, a residential and commercial project on the east side of Jakarta under PT Titatnium, a 75% subsidiary of Proven Group of Companies.
He was appointed as director for P Slabs (M) Sdn Bhd and Proven Engineering Blocks Sdn Bhd as part of Proven diversification program into the Industrialized Building System (IBS). Currently, he is also managing Uniciti Alam, a RM 150 million property development project for University Malaysia Perlis (UniMap), at Sg Chuchuh, Perlis. The project is
being constructed on a fast track basis using the Proven IBS System.
He is a member of the Malaysian Institute of Planners (MIP), a corporate body of the professional Town Planners.
Ivy Lee has been with PGC for the past 15 years, handling the Finance & Administration of the Company.
She is involved in the seting up of Proven IBS Manufacturing factories at Rawang, Songkla and Jakarta. She is also in charged to set up the Manufacturing Department under the PGC.
She assists the Business Development Department to market and sell the Proven IBS products.
She has handled the Sabah East Coast Grid Project without taking any loan and had managed the job with good financial standing. A very hands on finance person who can build a factory, manage the factory and sell its products.
No 11, Medan Setia 1,
Plaza Damansara, Bukit Damansara,
50490 Kuala Lumpur, Malaysia.
Tel: 03-2093 2763 / 03-2093 2703
Fax: 03-2093 2316
Mon-Fri: 9:00AM - 6:00PM
Sat: 9:00AM - 1:00PM